Launching early in January of this year, Battabox has quickly become a household name in Nigeria. Bringing a new and different approach to News and Entertainment, Battabox aims to give Nigerians a chance to have an input in how their news and stories are being shared. Their tagline is ‘Nigeria like you’ve never seen before’ and that is exactly what they show you. From important news features to silly everyday activities, Battabox covers it all; giving the viewers, as well as those involved, a different perspective on things going on in Nigeria. We had the opportunity of speaking with the founder, who happens to be the ex-CNN correspondent to West Africa, Christian Purefoy, who gave us insight to what Battabox is about.
Rise Africa: I see you studied International politics and International History in University, was there anything in particular that attracted you to Journalism?
Christian Purefoy: I got into Journalism because I enjoy writing. That was the main thing; studying international politics obviously helped. I enjoy it because for me, it’s a big part of what makes the world go round. I had an opportunity to go to Nigeria so I followed that through. Funnily enough I got into it because of the writing but I ended up in video and enjoyed that even more.
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